Privacy policy

This privacy statement explains the nature, scope and purpose of the processing of personal data (hereinafter referred to as "data") within our online offering and the related websites, functions and content, as well as external online presence, such as our Social Media Profile. (collectively referred to as "online offer"). With regard to the terms used, such as "processing" or "responsible", we refer to the definitions in Art. 4 of the General Data Protection Regulation (GDPR).

Responsible:
Name: Heiko Schupp
Street: Schlehenweg 4
ZIP, city, country: 88284, Wolpertswende, Germany
Owner: Heiko Schupp
E-mail address: [email protected]

Types of processed data:

– inventory data
- Contact details
– content data
– contract data
– payment details
– usage data
– Meta/communication data

Processing of special categories of data (Art. 9 para. 1 DSGVO):

No special categories of data are processed.

Categories of data subjects:

– Customers, interested parties, visitors and users of the online offer, business partners.
– Visitors and users of the online offer.
In the following, we also refer to the persons concerned as "users".

Purpose of processing:

- Provision of the online offer, its content and shop functions.
- Provision of contractual services, service and customer care.
- Answering contact requests and communicating with users.
- Marketing, advertising and market research.
- Safety measures.

Stand: 09 / 2018

1. Used terms
1.1. "Personal data" means any information relating to an identified or identifiable natural person (hereinafter the "data subject"); a natural person is considered as identifiable, which can be identified directly or indirectly, in particular by means of assignment to an identifier such as a name, to an identification number, to location data, to an online identifier (eg cookie) or to one or more special features, that express the physical, physiological, genetic, mental, economic, cultural or social identity of this natural person.

1.2. Processing" is any process or series of processes carried out with or without the aid of automated processes in connection with personal data. The term is broad and encompasses practically every handling of data.

1.3. "Responsible person" means the natural or legal person, public authority, body or body that decides, alone or in concert with others, on the purposes and means of processing personal data.

2. Relevant legal bases
In accordance with Art. 13 DSGVO we inform you about the legal basis of our data processing. Unless the legal basis in the data protection declaration is mentioned, the following applies: The legal basis for obtaining consent is Art. 6 para. 1 lit. a and Art. 7 DSGVO, the legal basis for the processing for the performance of our services and the execution of contractual measures as well as the response to inquiries is Art. 6 para. 1 lit. b DSGVO, the legal basis for processing in order to fulfill our legal obligations is Art. 6 para. 1 lit. c DSGVO, and the legal basis for processing for the protection of our legitimate interests is Art. 6 para. 1 lit. f DSGVO. In the event that vital interests of the data subject or any other natural person require the processing of personal data, Art. 6 para. 1 lit. d DSGVO as legal basis.

3. Changes and updates to the privacy policy
We kindly ask you to regularly review the contents of our privacy policy. We adapt the privacy policy as soon as changes to the data processing we carry out necessitate it. We will inform you when changes require your action (e.g., consent) or any other individual notification.

4. Safety measures
4.1. We take appropriate technical measures in accordance with Art. 32 GDPR, taking into account the state of the art, the implementation costs and the nature, scope, circumstances and purposes of the processing as well as the different likelihood and severity of the risk to the rights and freedoms of individuals and organizational measures to ensure a level of protection appropriate to the risk; Measures include, in particular, ensuring the confidentiality, integrity and availability of data by controlling physical access to the data, as well as their access, input, disclosure, availability and separation. We have also set up procedures to ensure the enjoyment of data subject rights, data deletion and data vulnerability. Furthermore, we consider the protection of personal data already in the development, or selection of hardware, software and procedures, according to the principle of data protection by technology design and by privacy-friendly default settings considered (Article 25 DSGVO).

4.2. One of the security measures is the encrypted transfer of data between your browser and our server.

5. Disclosure and transmission of data
5.1. If, in the context of our processing, we disclose data to other persons and companies (contract processors or third parties), transmit them to them or otherwise grant access to the data, this will only be done on the basis of a legal permission (eg if a transmission of the data to third parties, as to payment service providers, in accordance with Art. 6 para. 1 lit. b DSGVO is required to fulfill the contract), you have consented to a legal obligation or based on our legitimate interests (eg the use of agents, hosting providers, tax, business and legal advisers, customer care, accounting, billing and similar services that allow us to efficiently and effectively fulfill our contractual, administrative and other duties).

5.2. If we commission third parties to process data on the basis of a so-called "order processing contract", this is done on the basis of Art. 28 DSGVO.

6. Transfers to third countries
If we process data in a third country (ie outside the European Union (EU) or the European Economic Area (EEA)) or in the context of the use of third party services or disclosure or transmission of data to third parties, this will only be done if it is to fulfill our (pre) contractual obligations, on the basis of your consent, on the basis of a legal obligation or on the basis of our legitimate interests. Subject to legal or contractual permissions, we process or have the data processed in a third country only in the presence of the special conditions of Art. 44 et seq. DSGVO. This means, for example, that the processing takes place on the basis of special guarantees, such as the officially recognized level of data protection (eg for the USA through the "Privacy Shield") or compliance with officially recognized special contractual obligations (so-called "standard contractual clauses").

7. Rights of data subjects
7.1. You have the right to request a confirmation as to whether the data in question are being processed and to provide information about this data as well as further information and a copy of the data in accordance with Art. 15 DSGVO.

7.2. You have accordingly. Art. 16 DSGVO the right to demand the completion of the data concerning you or the correction of the incorrect data concerning you.

7.3. In accordance with Art. 17 DSGVO, they have the right to demand that the relevant data be deleted immediately, or, alternatively, to require a restriction of the processing of data in accordance with Art. 18 DSGVO.

7.4. You have the right to demand that the data relating to you provided to us be obtained in accordance with Art. 20 DSGVO and to be transmitted to other persons responsible.

7.5. You have gem. Art. 77 DSGVO the right to file a complaint with the competent supervisory authority.

8. Withdrawal
You have the right to grant consent in accordance with. Art. 7 para. 3 DSGVO with effect for the future.

9. Right of objection
You may at any time object to the future processing of your data in accordance with Art. 21 GDPR. The objection may in particular be made against processing for direct marketing purposes.

10. Cookies and right to object in direct mail
10.1. "Cookies" are small files that are stored on users' computers. Different information can be stored within the cookies. A cookie is primarily used to store the information about a user (or the device on which the cookie is stored) during or after his visit to an online offer. Temporary cookies, or "session cookies" or "transient cookies", are cookies that are deleted after a user leaves an online service and closes his browser. In such a cookie, for example, the content of a shopping cart in an online shop or a login status can be saved. The term "permanent" or "persistent" refers to cookies that remain stored even after the browser has been closed. For example, the login status can be saved if users visit it after several days. Likewise, in such a cookie the interests of the users can be stored, which are used for range measurement or marketing purposes. As a third-party cookie, cookies are referred to by providers other than the person responsible for the online offer (otherwise, if only their cookies are called first-party cookies).

10.2. We use temporary and permanent cookies and clarify this in the context of our privacy policy.
If users do not want cookies to be stored on their computer, they are advised to deactivate the corresponding option in their browser's system settings. Stored cookies can be deleted in the browser's system settings. However, disabling cookies may result in functional limitations within this online service.

10.3. A general contradiction against the use of the cookies used for the purpose of online marketing can in a variety of services, especially in the case of tracking, on the US side http://www.aboutads.info/choices/ or the EU side http://www.youronlinechoices.com/ be explained. Furthermore, the storage of cookies can be achieved by switching them off in the browser settings. Please note that in this case not all functions of this online offer can be used.

11. Deletion of data
11.1. The data processed by us are deleted or restricted in accordance with Art. 17 and 18 DSGVO. Unless explicitly stated in this privacy policy, the data stored by us are deleted as soon as they are no longer required for their purpose and the deletion does not conflict with any statutory storage requirements. Unless the data is deleted because it is required for other and legitimate purposes, its processing will be restricted. This means that the data is blocked and not processed for other purposes. This applies, for example, to data that must be kept for commercial or tax reasons.

11.2. Germany: According to legal requirements, the storage takes place in particular for 6 years according to § 257 para. 1 HGB (trading books, inventories, opening balance sheets, annual accounts, trade letters, accounting documents, etc.) and for 10 years according to § 147 para. 1 AO (books, records , Management reports, accounting documents, commercial and business letters, documents relevant for taxation, etc

12. Order processing in the online shop and customer account
12.1. We process the data of our customers as part of the ordering process in our online shop to allow them to select and order the selected products and services, as well as their payment and delivery, or execution.

12.2. The processed data includes inventory data, communication data, contract data, payment data and the affected persons our customers, prospects and other business partners. Processing is for the purpose of providing contractual services in the context of the operation of an online shop, billing, delivery and customer service. Here we use session cookies for the storage of the shopping cart contents and permanent cookies for the storage of the login status.

12.3. The processing is based on Art. 6 para. 1 lit. b (execution of order transactions) and c (legally required archiving) DSGVO. The information marked as required for the establishment and fulfillment of the contract is required. We disclose the data to third parties only in the context of extradition, payment or in the context of legal permissions and obligations to legal advisors and authorities. The data will be processed in third countries only if this is necessary for the fulfillment of the contract (eg on customer request at delivery or payment).

12.4. Users can optionally create a user account, in particular by being able to view their orders. As part of the registration, the required mandatory information will be communicated to the users. The user accounts are not public and can not be indexed by search engines. If users have terminated their user account, their data will be deleted with regard to the user account, subject to their retention is for commercial or tax reasons according to Art. 6 para. 1 lit. c DSGVO necessary. Information in the customer account remains until its deletion with subsequent archiving in case of a legal obligation. It is the responsibility of the users to secure their data upon termination before the end of the contract.

12.5. As part of the registration and re-registration and use of our online services, we store the IP address and the time of the respective user action. The storage is based on our legitimate interests, as well as the user's protection against misuse and other unauthorized use. A transfer of these data to third parties does not take place, unless it is necessary for the prosecution of our claims or there is a legal obligation in accordance with. Art. 6 para. 1 lit. c DSGVO.

12.6. The deletion takes place after expiry of legal warranty and comparable obligations, the necessity of keeping the data is checked every three years; in the case of legal archiving obligations, the deletion takes place after its expiration (end of commercial law (6 years) and tax law (10 years) retention obligation); Information in the customer account remains until its deletion.

13. Business analysis and market research
13.1. In order to operate our business economically, to be able to recognize market trends, customer and user requirements, we analyze the data we have on business transactions, contracts, inquiries, etc. We process stock data, communication data, contract data, payment data, usage data, metadata on the basis of Art. 6 para. 1 lit. f. DSGVO, whereby the persons affected include customers, prospects, business partners, visitors and users of the online offer. The analyzes are carried out for the purpose of business analysis, marketing and market research. In doing so, we can take into account the profiles of the registered users with information, for example on their purchase transactions. The analyzes serve us to increase the user-friendliness, the optimization of our offer and the business economics. The analyzes are for us alone and will not be disclosed externally unless they are anonymous, aggregated value analyzes.

13.2. If these analyzes or profiles are personal, they will be deleted or anonymised upon termination of the users, otherwise after two years from the conclusion of the contract. Incidentally, the overall business analyzes and general trend provisions are created anonymously if possible.

14. Bonitätsauskunft
14.1. If we make an advance payment (eg when buying on account), we reserve the right, in order to safeguard the legitimate interests, to obtain identity and credit information for the purpose of assessing the credit risk on the basis of mathematical-statistical procedures by specialized service companies (credit reference agencies).

14.2. As part of the credit report, we provide the following personal data of the customer (name, postal address, date of birth, details of the type of contract, bank details [if necessary, specify additional data]) to the following credit bureaus:
[Please specify the credit bureaus here, eg:] SCHUFA-Gesellschaft (SCHUFA Holding AG, Kormoranweg 5, 65201 Wiesbaden), Privacy Policy: https://www.schufa.de/de/ueber-uns/daten-scoring/.

14.3. We process the information obtained by the credit reference agencies on the statistical probability of a default in the context of an appropriate discretionary decision on the establishment, implementation and termination of the contractual relationship. We reserve the right, in the case of a negative result of the credit check, to refuse payment on account or any other advance payment.

14.4. The decision as to whether we make any advance payments is made in accordance with Art. 22 DSGVO solely on the basis of an automated decision on a case-by-case basis, which our software carries out on the basis of the information provided by the credit reference agency.

14.5 If we obtain an explicit consent from you, the legal basis for the credit information and the transmission of the customer's data to the credit bureaus is the consent acc. Art. 6 para. 1 lit. a, 7 DSGVO. If no consent is obtained, our legitimate interests in the reliability of their claim for payment are the legal basis. Art. 6 para. 1 lit. f. DSGVO.

15. Contact and customer service
15.1. When contacting us (via contact form or e-mail), the details of the user for processing the contact request and their processing acc. Art. 6 para. 1 lit. b) DSGVO processed.

15.2. User information can be saved in our customer relationship management system (“CRM system”) or a comparable request organization.

15.3. We delete the requests, if they are no longer required. We check the necessity every two years; Inquiries from customers who have a customer account, we store permanently and refer to the deletion on the details of the customer account. Furthermore, the legal archiving obligations apply.

16. Collection of access data and log files
16.1. Based on our legitimate interests within the meaning of Art. 6 para. 1 lit. f. DSGVO Data on every access to the server on which this service is located (so-called server log files). The access data includes name of the retrieved web page, file, date and time of retrieval, amount of data transferred, message about successful retrieval, browser type and version, the user's operating system, referrer URL (the previously visited page), IP address and the requesting provider ,

16.2. Logfile information is stored for security reasons (eg to investigate abusive or fraudulent activities) for a maximum of seven days and then deleted. Data whose further retention is required for evidential purposes shall be exempted from the cancellation until final clarification of the incident.

17. Online presence in social media
17.1. Based on our legitimate interests within the meaning of Art. 6 para. 1 lit. f. DSGVO online presence within social networks and platforms in order to communicate with the active customers, prospects and users and to inform them about our services. When calling the respective networks and platforms, the terms and conditions and the data processing guidelines apply to their respective operators.

17.2 Unless otherwise stated in our privacy policy, we process users' data as long as they communicate with us within social networks and platforms, eg post on our online presence or send messages to us.

17.3. We use Google Analytics to display the ads placed within the advertising services of Google and its partners only to those users who have also shown an interest in our online offering or who have certain characteristics (e.g. interests in certain topics or products that are based on the visited website). websites are determined), which we transmit to Google (so-called “remarketing” or “Google Analytics audiences”). With the help of remarketing audiences, we also want to ensure that our ads correspond to the potential interests of users and are not annoying.

18.Google Analytics
18.1. Based on our legitimate interests (ie interest in the analysis, optimization and economic operation of our online offer within the meaning of Art. 6 para. 1 lit. fg. DSGVO) Google Analytics, a web analytics service of Google LLC ("Google"). Google uses cookies. The information generated by the cookie about the use of the online offer by the users are usually transmitted to a Google server in the USA and stored there.

18.2. Google is certified under the Privacy Shield Agreement, which provides a guarantee to comply with European data protection law (https://www.privacyshield.gov/participant?id=a2zt000000001L5AAI&status=Active).

18.3. Google will use this information on our behalf to evaluate the use of our online offer by users, to compile reports on the activities within this online offer and to provide us with further services related to the use of this online offer and the internet usage. In this case, pseudonymous usage profiles of the users can be created from the processed data.

18.4. We only use Google Analytics with activated IP anonymization. This means that the IP address of the users will be shortened by Google within member states of the European Union or in other contracting states of the Agreement on the European Economic Area. Only in exceptional cases will the full IP address be sent to a Google server in the US and shortened there.

18.5. The IP address submitted by the user's browser will not be merged with other data provided by Google. Users can prevent the storage of cookies by setting their browser software accordingly; Users may also prevent the collection by Google of the data generated by the cookie and related to their use of the online offer and the processing of such data by Google by downloading and installing the browser plug-in available under the following link: https://tools.google.com/dlpage/gaoptout?hl=de.

18.6. For more information about data usage by Google, setting and contradictory options, visit the websites of Google: https://www.google.com/intl/de/policies/privacy/partners ( "How Google uses data when you use websites or apps of our partners"), https://policies.google.com/technologies/ads ( "Use of data for advertising purposes"), https://adssettings.google.com/authenticated ("Managing information that Google uses to show you advertising").

19. Google Re/Marketing Services
19.1. We use the marketing and remarketing services (“Google Marketing Services” for short) on the basis of our legitimate interests (ie interest in the analysis, optimization and economic operation of our online offer within the meaning of Art. 6 Para. 1 lit. f. DSGVO). ”) of Google LLC, 1600 Amphitheater Parkway, Mountain View, CA 94043, USA, (“Google”).

19.2. Google is certified under the Privacy Shield Agreement and thus offers a guarantee to comply with European data protection law (https://www.privacyshield.gov/participant?id=a2zt000000001L5AAI&status=Active).

19.3. The Google Marketing Services allow us to display advertisements for and on our website in a more targeted manner in order to only present users with advertisements that potentially correspond to their interests. If, for example, a user is shown advertisements for products that he was interested in on other websites, this is referred to as "remarketing". For these purposes, when our and other websites on which Google Marketing Services are active are called up, Google immediately executes a code from Google and so-called (re) marketing tags (invisible graphics or code, also known as “web Beacons ”) integrated into the website. With their help, an individual cookie, ie a small file, is saved on the user's device (comparable technologies can also be used instead of cookies). The cookies can be set by various domains, including google.com, doubleclick.net, invitemedia.com, admeld.com, googlesyndication.com or googleadservices.com. This file records which websites the user has visited, which content he is interested in and which offers he has clicked, as well as technical information on the browser and operating system, referring websites, visiting time and other information on the use of the online offer. The IP address of the user is also recorded, whereby we inform you within the framework of Google Analytics that the IP address will be shortened within member states of the European Union or in other contracting states of the Agreement on the European Economic Area and only in exceptional cases completely to one Is transferred to a Google server in the USA and shortened there. The IP address is not merged with the user's data within other Google offers. The aforementioned information can also be combined by Google with information from other sources. If the user then visits other websites, the advertisements tailored to him can be shown to him according to his interests.

19.4. User data is processed pseudonymously as part of Google Marketing Services. This means that Google does not store and process, for example, the name or e-mail address of the user, but processes the relevant data in relation to cookies within pseudonymous user profiles. This means that from Google's point of view, the ads are not managed and displayed for a specifically identified person, but for the cookie owner, regardless of who this cookie owner is. This does not apply if a user has expressly allowed Google to process the data without this pseudonymization. The information collected by Google Marketing Services about users is transmitted to Google and stored on Google's servers in the USA.

19.5. The Google marketing services we use include the online advertising program "Google AdWords". In the case of Google AdWords, each AdWords customer receives a different "conversion cookie". This means that cookies cannot be tracked via the websites of AdWords customers. The information obtained with the help of the cookie is used to create conversion statistics for AdWords customers who have opted for conversion tracking. AdWords customers find out the total number of users who clicked on their ad and were redirected to a page with a conversion tracking tag. However, they do not receive any information with which users can be personally identified.

19.6. We can incorporate third-party advertisements on the basis of the Google “DoubleClick” marketing service. DoubleClick uses cookies that enable Google and its partner websites to display ads based on users' visits to this website or other websites on the Internet.

19.7. We can include third-party advertisements based on the Google marketing service "AdSense". AdSense uses cookies to enable Google and its partner websites to serve ads based on users' visits to this website and other websites on the Internet.

19.8. We can also use the “Google Optimizer” service. Google Optimizer allows us to understand the effects of various changes to a website (e.g. changes to the input fields, the design, etc.) within the framework of so-called "A / B testing". For these test purposes, cookies are stored on the users' devices. Only pseudonymous user data is processed.

19.9. We can also use the “Google Tag Manager” to integrate and manage Google analysis and marketing services on our website.

19.10. For more information on how Google uses data for marketing purposes, see the overview page: https://policies.google.com/technologies/ads, Google's privacy policy is at 

19.11. If you wish to opt-out of interest-based advertising through Google Marketing Services, you can take advantage of Google's recruitment and opt-out options: https://adssettings.google.com/authenticated.

20. Facebook, Custom Audiences and Facebook Marketing Services
20.1. Due to our legitimate interests in analysis, optimization and economic operation of our online offer and for these purposes, the so-called "Facebook pixel" of the social network Facebook, which is operated by Facebook Inc., 1 Hacker Way, Menlo Park, is used within our online offer. CA 94025, USA, or if you are based in the EU, Facebook Ireland Ltd., 4 Grand Canal Square, Grand Canal Harbor, Dublin 2, Ireland (“Facebook”) is used.

20.2. Facebook is certified under the Privacy Shield Agreement and thus offers a guarantee to comply with European data protection law (https://www.privacyshield.gov/participant?id=a2zt0000000GnywAAC&status=Active).

20.3. With the help of the Facebook pixel, Facebook is on the one hand able to determine the visitors to our online offer as a target group for the presentation of advertisements (so-called "Facebook ads"). Accordingly, we use the Facebook pixel to only display the Facebook ads placed by us to Facebook users who have also shown an interest in our online offer or who have certain characteristics (e.g. interests in certain topics or products based on the visited Websites) that we transmit to Facebook (so-called "Custom Audiences"). With the help of the Facebook pixel, we would also like to ensure that our Facebook ads correspond to the potential interest of the users and are not annoying. With the help of the Facebook pixel, we can also understand the effectiveness of the Facebook ads for statistical and market research purposes by seeing whether users have been redirected to our website after clicking on a Facebook ad (so-called "conversion").

20.4. The processing of the data by Facebook takes place within the framework of Facebook's data usage guidelines. Accordingly, general information on the display of Facebook ads in Facebook's data usage guidelines: https://www.facebook.com/policy.php. You can find specific information and details about the Facebook pixel and how it works in the Facebook help area: https://www.facebook.com/business/help/651294705016616.

20.5. You can object to the collection by the Facebook pixel and the use of your data to display Facebook ads. In order to set which types of advertisements are displayed to you within Facebook, you can visit the page set up by Facebook and follow the instructions for setting usage-based advertising there: https://www.facebook.com/settings?tab=ads. The settings are platform-independent, ie they are adopted for all devices, such as desktop computers or mobile devices.

20.6. You can also opt out of the use of cookies, which are used to measure reach and for advertising purposes, via the deactivation page of the network advertising initiative (http://optout.networkadvertising.org/) and also the US website (http://www.aboutads.info/ choices) or the European website (http://www.youronlinechoices.com/uk/your-ad-choices/).

21. Jetpack (WordPress Stats)
21.1. On the basis of our legitimate interests (ie interest in the analysis, optimization and economic operation of our online offer within the meaning of Art. 6 Para. 1 lit. f. DSGVO), we use the Jetpack plugin (here the sub-function “Wordpress Stats”), which a tool for the statistical evaluation of visitor access and from Automattic, Inc. 132 Hawthorne Street San Francisco, CA 94107, USA. Jetpack uses so-called "cookies", text files that are stored on your computer and enable an analysis of your use of the website.

21.2. Automattic is certified under the Privacy Shield Agreement and thus offers a guarantee to comply with European data protection law (https://www.privacyshield.gov/participant?id=a2zt0000000CbqcAAC&status=Active).

21.3. The information generated by the cookie about your use of this online offer is stored on a server in the USA. User profiles can be created from the processed data, which are only used for analysis and not for advertising purposes. For more information, see Automattic's privacy policy: https://automattic.com/privacy/ and Notes on Jetpack Cookies: https://jetpack.com/support/cookies/.

22. Communication via mail, e-mail, fax or telephone
22.1 We use means of remote communication, such as mail, telephone or e-mail, for business transactions and marketing purposes. We process stock data, address and contact data as well as contract data of customers, participants, interested parties and communication partners.

22.2 Processing takes place on the basis of Art. 6 para. 1 lit. a, Art. 7 DSGVO, Art. 6 para. 1 lit. f DSGVO in connection with legal requirements for advertising communications. The contact takes place only with the consent of the contact partners or within the scope of the legal permissions and the processed data are deleted as soon as they are not required and otherwise with opposition / revocation or elimination of the authorization basis or legal archiving obligations.

23. Integration of services and contents of third parties
23.1. We use content or service offers from third-party providers within our online offer on the basis of our legitimate interests (i.e. interest in the analysis, optimization and economic operation of our online offer within the meaning of Art. 6 Para. 1 lit. Integrate services such as videos or fonts (hereinafter uniformly referred to as “content”). This always presupposes that the third-party providers of this content perceive the IP address of the users, since they would not be able to send the content to their browser without the IP address. The IP address is therefore required to display this content. We strive to only use content whose respective provider only uses the IP address to deliver the content. Third-party providers can also use so-called pixel tags (invisible graphics, also known as "web beacons") for statistical or marketing purposes. The "pixel tags" can be used to evaluate information such as visitor traffic on the pages of this website. The pseudonymous information can also be stored in cookies on the user's device and contain, among other things, technical information about the browser and operating system, referring websites, visiting time and other information about the use of our online offer, as well as being linked to such information from other sources.

23.2. The following presentation provides an overview of third-party providers as well as their contents, as well as links to their privacy statements, which contain further notes on the processing of data and, in some cases already mentioned here, possibilities of contradiction (so-called opt-out)
- If our customers use the payment services of third parties (e.g. PayPal or Sofortüberweisung), the terms and conditions and data protection notices of the respective third party providers apply, which can be called up on the respective websites or transaction applications.

- External fonts from Google, LLC., https://www.google.com/fonts ("Google Fonts"). The integration of Google fonts is done by a server call on Google (usually in the US). Data protection: https://policies.google.com/privacy, Opt-out: https://adssettings.google.com/authenticated.

- Maps provided by the “Google Maps” service provided by the third-party provider Google LLC, 1600 Amphitheater Parkway, Mountain View, CA 94043, USA. Data protection: https://www.google.com/policies/privacy/, Opt-out: https://www.google.com/settings/ads/.

- Third-party Google Inc. platform "YouTube" videos, 1600 Amphitheater Parkway, Mountain View, CA 94043, USA. Data protection: https://www.google.com/policies/privacy/, Opt-out: https://www.google.com/settings/ads/.

– For writing reviews we use the 'Cusrev' plugin (Customer Reviews, 71-75 Shelton Street, London, WC2H 9JQ, United Kingdom). Only the data required for writing the review (name, ordered products) will be transmitted. Data protection: https://www.cusrev.com/data-protection

- Functions of the Google+ service are integrated into our online offer. These functions are offered by the third party provider Google LLC, 1600 Amphitheater Parkway, Mountain View, CA 94043, USA. If you are logged into your Google+ account, you can link the contents of our pages to your Google+ profile by clicking the Google+ button. This enables Google to assign your visit to our website to your user account. We would like to point out that, as the provider of the pages, we have no knowledge of the content of the data transmitted or their use by Google+. Data protection: https://policies.google.com/privacy, Opt-out: https://adssettings.google.com/authenticated.

- Functions of the Instagram service are integrated into our online offer. These functions are offered by Instagram Inc., 1601 Willow Road, Menlo Park, CA, 94025, USA. If you are logged into your Instagram account, you can link the contents of our pages to your Instagram profile by clicking the Instagram button. This enables Instagram to assign your visit to our website to your user account. We would like to point out that, as the provider of the pages, we have no knowledge of the content of the data transmitted or its use by Instagram. Data protection: http://instagram.com/about/legal/privacy/.

- We use social plugins from the social network Pinterest, which is operated by Pinterest Inc., 635 High Street, Palo Alto, CA, 94301, USA (“Pinterest”). When you call up a page that contains such a plugin, your browser establishes a direct connection to the Pinterest servers. The plugin transmits log data to the Pinterest server in the USA. This log data may contain your IP address, the address of the websites visited, which also contain Pinterest functions, the type and settings of the browser, the date and time of the request, your use of Pinterest and cookies. Data protection: https://about.pinterest.com/de/privacy-policy.

– Within our online offer, functions of the provider tawk.to are integrated. Cookies are required to use this function. tawk.to is an external service provider that enables a chat function and its administration. By using the chat you automatically use the services of tawk.to. All data entered in the chat window is transferred to tawk.to and stored there. If you do not provide any personal information (e.g. full name, email address, telephone number, etc.) in the chat, we cannot draw any conclusions about your person. The data stored by tawk.to includes: chat history, given name, IP address at the time of the chat and country of origin. This data is not passed on to third parties and is only used for protection and internal statistics. By using the chat, you agree to this storage and use of the data. You can find more information from Tawk.to here: Tawk.to Privacy Policy (Only available in English).

– Within our online offer, functions of the provider inspectlet.com are integrated. Inspectlet is a web analytics service provided by Inspectlet Inc based in California, USA ("Inspectlet"). Inspectlet uses cookies, which are stored on your computer and enable an analysis of your user behavior and your use of the website (e.g. which content you click on on the website). However, Inspectlet does not collect your IP address. Inspectlet will process the data collected by the cookie on our behalf in order to evaluate user behavior on our website and to provide us with reports on the use of our website.

Personal data collected by Inspectlet may be transmitted to an Inspectlet server in the USA. In the event of such a transmission of personal data, we will ensure that Inspectlet guarantees a level of protection appropriate to data protection in the EU within the meaning of Art. 44 et seq. GDPR; Otherwise, the data is transmitted on the basis of Art. 28 GDPR.

You can object to the collection, processing and recording of your personal data by the analysis service Inspectlet at any time by following the instructions at http://www.inspectlet.com/optout follow. As a result, a so-called opt-out cookie is stored on your end device. If you delete the cookies on your end device, you will therefore need to follow the instructions under the link above again to continue deactivating Inspectlet.

For more information about Inspectlet's privacy policy, visit Inspectlet's website at http://docs.inspectlet.com/hc/en-us/articles/360002994432-Privacy-Impact-Assessment-under-GDPR and https://www.inspectlet.com/legal#privacy.

We use Inspectlet to analyze the use of the website and to continuously improve our website and make it more user-friendly. This optimization also requires statistical information about the use of the website. The basis for using Inspectlet is Art. 6 (1) sentence 1 lit. f) GDPR. The legitimate interest we pursue is the permanent improvement and further development of our website.

- Functions of the service or the Twitter platform can be integrated into our online offer (hereinafter referred to as "Twitter"). Twitter is an offer from Twitter Inc., 1355 Market Street, Suite 900, San Francisco, CA 94103, USA. The functions include the presentation of our contributions within Twitter within our online offer, the link to our profile on Twitter and the possibility to interact with the contributions and functions of Twitter, as well as to measure whether users have read the advertisements we have placed on Twitter access our online offer (so-called conversion measurement). Twitter is certified under the Privacy Shield Agreement and thus offers a guarantee that it will comply with European data protection law (https://www.privacyshield.gov/participant?id=a2zt0000000TORzAAO&status=Active). Data protection: https://twitter.com/de/privacy, Opt-out: https://twitter.com/personalization.

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